Consumers are confused about the new coke cans and their new white image. Many peopel are confused due to the fact that diet coke is normally in the white cans and regular is in the red cans. The new regular cans depict a white can with red writing and polar bears. Many people are mistaking these for diet cans and searching the stores for a regular coke. Do you think Coca-Cola did this on purpose or didn't really think the white can idea through?
They did not do this on purpose its not like coca-cola diet is less expensive than regular coca-cola, they are no clear reasons why they changed the can to white though. Obviously didnt cross there minds that people would confuse regular with diet.
__________________
Tyler Vandermooren
"love sour cream. Best thing you can put on Tacos and other stuff :3" - Kyle Wu
They did not do this on purpose its not like coca-cola diet is less expensive than regular coca-cola, they are no clear reasons why they changed the can to white though. Obviously didnt cross there minds that people would confuse regular with diet.
They changed it to white because of christmas.
__________________
Brandon Lu = BLU
"No matter how much we clean up or whatever the problem is still going to be persistent"
Ah, good now I know what is normal coke and what is not. I got confused which was Diet 7UP and Normal 7UP the last time they changed it, the only was I was able to tell was when I drank it and it tasted like sweetener water. >_>
I kind of agree with Luke. They changed the design to celebrate the holidays. For as long as I've known, polar bears have always been a holiday symbol for coke. If you are confused by the color of the coke can, stop being lazy and actually read the label.