In the interview I referenced in my Twitter post, the Twitter VP of Product discussed their #FridayForGood initiative, explained below. This is part of an idea called "CSR" - Corporate Social Responsibility - the idea that companies will "operate in ways that benefit society" (a full article and more examples can be found at: http://www.businessnewsdaily.com/4679-corporate-social-responsibility.html).
TOMS is the classic example, but more and more corporations are making this a priority.
Do you support the trend toward CSR or do you think businesses should be exclusively focused on providing better quality goods at lower prices? Do you consider CSR when you are making your shopping decisions? Do you think consumers should? When you enter the workforce, will it be important to you to be employed at a place that prioritizes social responsibility?
Excerpt: Youve done things in the community, like helping folks out who are less fortunate. Is there more of that to come?
Definitely. Making a positive difference in the world is one the reasons people come to work at Twitter. As a result, many employees are active members of the community, volunteering regularly at places in our neighborhood like Glide Memorial Church. We also have initiatives like #FridayForGood, during which we encourage employees to spend at least a couple hours doing volunteer work on a particular Friday. #FridayForGood and community work in general are not limited to our San Francisco office either; employees in other offices share the same values and place equal importance on volunteer work.
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Lego, Cav (the Lego brand name was derived from the Danish expression "leg godt" - play well - and lego also translates in Latin as "I study" or "I put together"...really, one of the world's most perfect words!)
I support the idea of CSR. When we buy products we like to buy items that help others, and this idea of CSR makes it seem like the people behind the product are more human like and have other thoughts besides #money...